Why is secondary audience important?
Also, what is a secondary audience?
Definition: Secondary Audience Secondary audience is the groups of people who are not likely to buy use your product but can exert an influence on your primary audience & play an important role in their buying decision. Secondary audience can be anyone such as children, spouses, friends, neighbors & associates.
Additionally, what is the difference between a primary and secondary audience? Primary, Secondary, and Hidden Audience Primary audiences are those who receive the communication directly and are also known as the target audience. Secondary audiences are those readers who are not the primary addressee, but are still included as viewer.
Then, what is a secondary audience in writing?
secondary audience. (noun) The reader or readers who may also read a piece of writing, even if the piece was not originally intended for them.
Who is your primary audience do you have a secondary audience?
PRIMARY AND SECONDARY AUDIENCES. Primary audiences are those who receive the communication directly. Secondary, or "hidden", audiences include anyone who may indirectly receive a copy of the communication. These include anyone who will receive a copy, need to approve, will hear about, or be affected by your message.