Who or what is a primary audience quizlet?

Asked By: Izabel Leiras | Last Updated: 1st January, 2020
Category: fine art theater
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What is a primary audience ? Primary audiences are those who receive the communication directly. Secondary audiences include anyone who may indirectly receive a copy of the communication.

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Accordingly, who or what is a primary audience?

Primary audiences are those who receive the communication directly. Secondary, or "hidden", audiences include anyone who may indirectly receive a copy of the communication. These include anyone who will receive a copy, need to approve, will hear about, or be affected by your message.

Also, what is a hidden audience? Your hidden audience encompasses people who want to be aware of your presentation on a peripheral level. This audience can include any number of people for both personal and professional reasons. Your hidden audience also has the opportunity to hold sway over your primary and secondary audiences.

Also question is, what is a target audience quizlet?

target audience (market) a group of consumers a company has decided to organize its marketing strategies to reach. technographics. the methodolgy by which Forrester surveys consumers similar to demographics and psychographics but restricted to technology behavior.

What are the 4 types of audiences?

The 4 Types of Audience

  • Friendly. Your purpose: reinforcing their beliefs.
  • Apathetic. Your purpose is to first to convince them that it matters for them.
  • Uninformed. Your requirement is to educate before you can begin to propose a course of action.
  • Hostile. You purpose is to respect them and their viewpoint.

20 Related Question Answers Found

What are the types of audience?

Three Types of Audience
Three types of audiences are the “lay” audience, the “managerial” audience, and the “experts.” The “lay” audience has no special or expert knowledge. They connect with the human-interest aspect of articles.

What are the five kinds of audiences?

5 Types of Audiences in Writing
  • Audience #1 – The Experts. This audience has a substantial amount of knowledge on the subject matter you're writing about.
  • Audience #2 – The Laypeople. This audience has virtually no knowledge about the topic you're writing about.
  • Audience #3 – The Managers.
  • Audience #4 – The Technicians.
  • Audience #5 – The Hybrids.

What do you mean by audience analysis?

Audience analysis involves identifying the audience and adapting a speech to their interests, level of understanding, attitudes, and beliefs. Taking an audience-centered approach is important because a speaker's effectiveness will be improved if the presentation is created and delivered in an appropriate manner.

What is audience participation?

audience participation in British English
(ˈ?ːd??ns p?ːˌt?s?ˈpe???n) the active involvement of an audience in a live show or broadcast.

Who is the secondary audience?


Definition: Secondary Audience
Secondary audience is the groups of people who are not likely to buy use your product but can exert an influence on your primary audience & play an important role in their buying decision.

What does it mean to identify the audience of a primary source?

The audience of a source is the person, or group of people, who were originally intended to see or use it. Based upon what you know about the time the source was created and who created it, you need to identify for whom the source was originally created.

What is primary and secondary target audience?

The primary target market is the group of consumers a business covets the most or feels is most likely to be the purchaser of its product or service. The secondary target market is the next market that most appeals to the company.

Which of the following is part of determining your target audience?

What are your target audience's demographics? (Age, gender, income level, education level, marital status, occupation, etc.) These core elements are fairly basic, but determine the most important aspects of your strategy.

What is a gatekeeper audience?

1. Gatekeeper Audience. A gatekeeper is a person within an organization that can prevent your message from reaching the intended recipient. In some cases, a gatekeeper may exist outside of the organization, for example, an editor with a trade journal who controls what press releases will be printed.

What is a secondary target audience?


A secondary target audience is simply the second most important consumer segment you'd like to target. It's not your primary customer base, and may have less money or fewer demands for your product.

What is a shadow audience?

When There's More Than One Audience
Your target audience is the person who will hold that position. A tertiary audience, sometimes called the hidden or shadow audience, could be potential job applicants for the position, who may have access to the document during the interview phase.

What is an audience in literature?

An Audience is the person for whom a writer writes, or composer composes. A writer uses a particular style of language, tone, and content according to what he knows about his audience. In simple words, audience refers to the spectators, listeners, and intended readers of a writing, performance, or speech.

What is a secondary audience in writing?

secondary audience. (noun) The reader or readers who may also read a piece of writing, even if the piece was not originally intended for them.

What is a tertiary audience?

Tertiary audience: is when a person is only listening to the station because they are familiar with the guest that is on. This could also be a friend, sister, a particular celebrity and others.

Which audience includes the Read Only people?


Auxiliary audience – This kind of audience includes read only people. They will just listen to the message of a speaker.

What is Watchdog audience?

A watchdog audience—the media, boards of directors, and members of program advisory committees—has political, social, or economic power. The watchdog pays close attention to the communication between you and the primary audience and may base future actions on its evaluation of your message.