Can you capitalize brand development costs?
Moreover, can brand development costs be capitalized?
It is only when a brand new vehicle is being purchased and branded that the costs associated with the brand application can be capitalized.
Secondly, can you capitalize research and development costs?
According to the Financial Accounting Standards Board, or FASB, generally accepted accounting principles, or GAAP, require that most research and development costs be expensed in the current period. However, companies may capitalize some software research and development, or R&D, costs.
Website Development Costs As the site is developing, costs to develop any application software in the website are capitalized, but other costs are expensed. Upgrades and enhancements to the website may be capitalized, but only if additional functionality is added.