What is attitude and components of attitude?
Simply so, what is attitude and its component?
Attitude is made up of three components: affective, feelings and emotions about the attitude object; behavioral, the behavior one exhibits when faced with the object; and cognitive, the thoughts and beliefs one has about the object.
Similarly one may ask, what are the three components of attitude?
Every attitude has three components that are represented in what is called the ABC model of attitudes: A for affective, B for behavioral, and C for cognitive. The affective component refers to the emotional reaction one has toward an attitude object. For example, 'I feel scared when I think about or see a snake.
Attitudes are evaluations people make about objects, ideas, events, or other people. Attitudes can be positive or negative. Explicit attitudes are conscious beliefs that can guide decisions and behavior. Implicit attitudes are unconscious beliefs that can still influence decisions and behavior.