What is a vCPM?
Also, what does vCPM stand for?
Viewable Cost per Mille
Also Know, how does CPC compete with CPM? Explanation: Cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google Display Network by effectively converting to CPM bids.To keep things fair, when CPC and vCPM ads compete for the same Display Network placement, the two types of ads are compared apples-to-apples on how much they're
People also ask, what is CPvM?
CPvM means Cost Per Viewed Thousand (with M being the roman numeral for 1,000). It is a variation on the CPM ad pricing model. However, while they are commonly used by some ad networks, CPM is still the far more common form of pricing.
How do you calculate eCPM?
To calculate eCPM, divide your total advertising earnings by the total number of impressions your app served. Then multiply by 1,000. The final figure is your eCPM, or the amount of money your app earns per 1,000 ad impressions.